You've Got a Friend in New Social-Media Apps

WALL STREET JOURNAL - Mar 6 - Dating apps are taking a platonic turn. An analysis by venture-capital firm Andreessen Horowitz showed friend discovery is the fastest-growing category of mobile social apps in the U.S. Citing data from Apptopia, with friendship apps like Itsme, Wink and Yubo being the fastest-growing apps nationwide. Bumble BFF accounted for 9% of its total monthly active users as of Sep 2020. That traffic seems to have come mostly organically. Match Group has also been chasing friendships and other platonic connections. It estimates this market is twice the size of dating. Match Group paid $1.7B in cash and stock for South Korean social-media company Hyperconnect in its biggest acquisition ever. Hyperconnect is already generating profits and did $200M in revenue in 2020, up 50% YOY. Hyperconnect owns two video apps in Azar, which is the highest grossing one-to-one video chat app in the world; and Hakuna, which offers group live video, audio and avatar-based streaming.