TECH CRUNCH - Bumble is adding the fast-growing French dating app Fruitz to its family of apps. Deal terms were not being disclosed. The quirky app Fruitz assigns a fruit to each particular kind of relationship type, ranging from those who want long-term commitments to those in search of one-night action. This allows users to filter out those who aren't on the same page as them. It also prompts users to answer questions that serve ice breakers before messaging their match. Fruitz was co-founded by Julian Kabab (CEO), Fabrice Bascoulergue (CTO), and Arnaud Ruols (CFO) and initially launched in France in Feb, 2017. To date, Fruitz has been downloaded 5.6M times globally across the App Store and Google Play, according to Sensor Tower. As of Feb. 3, 2022, the app was ranked No. 4 on the iPhone's top free charts in the "Lifestyle" category in its home market of France.
by Sarah Perez
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