BUSINESS OF BUSINESS - Schmooze's humor-centric approach to matchmaking has amassed ~300K users since it was launched on a college campus in 2020. The dating app invites users to "swipe memes, not people," matching them based on their sense of humor. The founder and CEO Vidya Madhavan got the idea for Schmooze from her personal romantic success. She met her now-spouse on Linkedin and the couple first hit it off by exchanging jokes over email.
by Sam Klebanov
See full article at Business of Business
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