YOUR STORY - AI-enabled matrimony startup Betterhalf.ai's app helps the urban Indian population find potential life partners. Pawan Gupta, CEO and Co-founder of Betterhalf.ai, says that it is the fourth-largest matrimony app in India. The Y-combinator-backed app was initially founded as a digital platform for matchmakers to connect and exchange information about people looking for potential partners. Headquartered in Bengaluru, Betterhalf uses AI analytics to match potential partners on factors such as emotional, social, intellectual, moral values, and physical traits. Betterhalf runs on a subscription model. The company made a revenue of Rs 5.5 crore ($700K) in 2021, growing ~300% from 2020 when it earned $180K). Betterhalf.ai raised ~$3M in its Pre-Series A round in May 2021 from VC firms and individual investors.
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