TECH CRUNCH - Tuned (downloaded 909k times) is winding down 2 years after it launched. On Sep 19th the app will cease to work. Tuned was a project under Meta's New Product Experimentation (NPE) Team, which was formed to build consumer apps to test features. Tuned is a way for couples to engage; with messaging, quizzes (sharing feelings), and a Spotify integration. [Other social couple apps are Between and Couply]. The NPE team pivoted to making seed investments. NPE debuted speed dating app Sparked, meme creator Whale, personal project app Hobbi, conversational app Bump, music app Aux, audio calling app CatchUp, collaborative music app Collab, live event companion Venue, and predictions app Forecast. The only apps still available in the U.S. on iOS are Move and BARS.
Mark Brooks: What sticks. Nothing? A failed experiment for them? Hardly, they will learn enough to know what to include and not include in other Meta apps, and in VR.
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