TECH CRUNCH - Bumble originally launched BFF mode in the main app in 2016. With this new app, it aims to cater to people looking for platonic connections. BFF mode represents 15% of the main apps' monthly active users. The app is free to download from both App Store and Google Play. However, it offers in-app purchases such as premium membership with weekly, monthly, 3-month, 6-month, and lifetime subscription plans. The paid plan offers features such as unlimited swipes, backtracking left swipes, advanced filters, incognito mode, super swipes and boosts to get noticed better.
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