DATA.AI - Data.ai's 2024 Mobile App Predictions report highlights significant trends for the upcoming year in the mobile app industry. Key predictions include:
- Generative AI will play a major role, with a 40% increase in downloads of AI-functional apps.
- Microblogging apps, particularly Twitter, are expected to see a decline in daily active users.
- TikTok is projected to become the highest-grossing app ever, surpassing $14.6B in App Store spend. Tinder will be #4 with ~$10B in App Store spend.
- Consumer spend in mobile gaming is forecasted to rebound to $111.4B. Social media apps will focus on direct consumer revenue through in-app purchases, challenging traditional ad-based monetization models. The report emphasizes the growing importance of AI in mobile apps and the shifting landscape of social media and gaming consumer spending.
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