CNN - Dating apps are on the cusp of a major transformation. Personalized chatbots dating other chatbots on your behalf. AI concierges fielding questions about potential matches. Advanced algorithms predicting compatibility better than ever before. At its investor meeting, Match Group teased plans to use AI to improve user experiences and help make better connections. Hinge will offer more personalized matching, smarter algorithms that adapt to users and better understand them over time, and AI coaching for struggling daters. AI is going to transform the dating app experience, taking it from a do-it-yourself platform to an expertly guided journey that leads to far better outcomes and much better value. Bumble uses AI in safety features like its Private Detector - an AI-powered tool that blurs explicit images - and Deception Detector, which identifies spam, scams and fake profiles. Similarly, Match Group offers tools like buttons that say "Are You Sure?" to detect harmful language and "Does This Bother You?" to prompt users to report inappropriate behavior. Startup Rizz is experimenting with chatbots that help respond to messages. During Match Group's investor day, Hinge's CEO, Justin McLeod announced plans to build the "world's most knowledgeable dating coach." Hinge has seen a higher number of matches and subscription renewals with its improved AI algorithm among early test groups.
by Samantha Murphy Kelly
See full article at CNN
Mark Brooks: Large incumbent dating companies are sitting pretty because of large troves of data that can be used to inform AI to help move people towards finding better matches, improve their dates, and then make better decisions about what to do next.
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