FOX NEWS - A study reported by Fox News Digital reveals that 57% of Gen Z, those aged 18-29, are open to non-monogamous relationships. This finding comes from a survey by Ashley Madison, where 40% of its new members in 2022 were from this age group. The survey highlights a trend towards greater acceptance of non-traditional relationships among younger people. Additionally, despite their comfort with non-monogamy, Gen Z members tend to keep their relationships and sexual life private, particularly on social media.
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Study: Gen Z Is Comfortable With Multiple Sex Partners
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H4M Matchmaking Survey - AI, LGBTQ and Online Dating
PR NEWSWIRE - H4M Matchmaking's survey shows 44% of LGBTQ+ singles are concerned with AI in dating, with 45% having been deceived by AI or chatbots. Additionally, 58% find it harder to make genuine connections online, and 57% feel online dating has become more stressful. Despite 75% not using AI in dating apps, there's an openness to AI if it could lead to real-life dates, with 49% willing to try it. However, 45% have experienced deception, like catfishing, on dating apps, underscoring the need for safer online dating environments.
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Survey: 'Ghosting' Impacts 84% of Dating and 50% of Friendships
IOL - A study by the Thriving Center of Psychology found that 'ghosting' is prevalent, with 84% of Gen Z and millennials experiencing it in dating, and 50% in friendships. Women are more likely to ghost than men, often to avoid confrontation or due to lost interest. The emotional fallout from being ghosted includes confusion and hurt, leading some to reciprocate the behavior as a defense mechanism. Despite negative feelings, many see ghosting as an acceptable response in certain situations. This trend is also evident in professional contexts, with individuals ghosting employers or workplaces. The study involved 1014 young adults.
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Unpacking the Online Dating Effect
PSYCHOLOGY TODAY - In a new study in the journal Computers in Human Behavior, researchers compared the marriages of 923 people who met their spouse either online or offline. The study showed that people who meet their spouse offline are more satisfied. Online daters also report less stable and satisfying marriages in what the researchers term the online dating effect. Even though online daters reported different outcomes than offline daters, their relationships were still of high quality, on average.
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Top Reasons Gen Z And Millennials Ghost, According to Survey
MEN'S JOURNAL - ~84% of Gen Zers and Millennials have experienced ghosting, according to a survey by the Thriving Center of Psychology. The primary reasons people ghost are a lack of interest in continuing the relationship (64%), wanting to avoid confrontation (56%), feeling stressed or overwhelmed (44%), and a lack of connection (41%). Some also ghost due to being offended (39%) or mental health struggles (29%). Most respondents linked ghosting with online dating, and feelings post-ghosting vary from relief to guilt and regret.
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92% of American Adults Prefer to Date People Who've Been to Therapy
CNBC - A survey by dating app Pure found that 92% of American adults favor dating individuals who've undergone therapy. 70% are open to discussing mental health early in relationships, and half appreciate therapy being mentioned on a first date. Psychotherapist Esther Perel sees pros and cons to this new reality. In a June interview with Vanity Fair, she explained how the shift to more transparency about emotional health and the benefits of counseling have created a space where more people can develop greater self-awareness and prioritize self-reflection. At the same time, some people might hide behind "therapy speak" or use it to push others away, she added.
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Festival Romance: Bumble's Insight Into India's Dating Trends and Preferences
HINDUSTAN TIMES - Bumble's study reveals that 63% of Indians are interested in festival dating. During India's festive season, 36% prefer celebrating with friends, and 27% with their partners. 18% are open to finding a festive date when away from home. For couples, 48% enjoy festive shopping together, and 42% attend festive parties as a duo. However, 30% feel self-conscious about being single during festivals. Another 32% feel pressured to find a date, with Millennials feeling this more than GenZers. Tips for festival dating include normalizing feelings, prioritizing self-love, and enjoying the experience without undue pressure. The survey was conducted among 2,003 adults in India.
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Half of Gen-Z Have Been Catfished: Should Dating Apps Have Mandatory Verifications?
YAHOO LIFE - Dating apps are under scrutiny as calls for mandatory profile verification grow louder. This demand comes in response to concerns about issues like catfishing and sextortion that can negatively impact user experience and the reputation of dating platforms. According to studies by The Cyber Helpline, 49% of Gen Z have been victims of sextortion catfishing crimes, with 90% having to make changes to their everyday life because of this, and 74% feeling it has impacted their physical safety. Mandatory profile verification can enhance user trust and reduce the risk of users encountering misleading or fake profiles.
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Online Dating Is Very Good for Society
WASHINGTON POST - Online dating encourages diverse relationships, with couples who meet online more likely to be interracial. This has led to greater societal acceptance of interracial marriage, reaching 94% in 2021. While people may still prefer similar backgrounds, online dating opens doors to more diverse connections. A review of data provided to me by Coffee Meets Bagel shows that across all races and ethnicities, people are more likely to "like" profiles of potential partners of their own ethnic and racial backgrounds. Online dating only opens the door. People need to walk through it.
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Gen Z Subscribers Steer Clear of Commitment
PYMNTS - Generation Z (Gen Z) consumers are showing a preference for shorter-term subscriptions over long-term commitments, according to a study by PYMNTS Intelligence. The same study found that Gen Z was disproportionately likely to cancel their subscriptions, because they deemed the subscription unnecessary. This may in part be because of how many subscriptions these young consumers hold at a time.
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Study: Couples Who Meet Online Are Less Happy in Marriages
NEW YORK POST - "Online daters reported lower quality marriages than those who were introduced to their spouse offline," read the September 2023 analysis conducted by researchers at Arizona State University. For the findings, examiners surveyed 923 married adults in the U.S. 18+. Approximately half of the study contributors had met their significant other on a dating site, while the remaining subjects met their spouses through friends, family, at work or in a nightclub. "Participants who met online reported lower satisfaction and stability due, in part, to societal marginalization of their relationships," wrote the authors, "which was associated with reductions in network approval relative to those who met offline."
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Millenials and Gen Z Splurging on Love Are Accumulating 'Dating Debt'
SCROLL - The average American spends $120K on dating over their lifetime. As a result, according to a survey by LendingTree, 22% of millennials and 19% of Gen Z have begun to incur "dating debt". Another study by Credit Karma found that 29% of people aged 18-34 have accrued debt for a date, with 21% exceeding $500 in dating debt in a year. Reasons include accidental overspending (29%), an attempt to impress dates (28%) and seeking intimacy (19%). But another survey by Finder also reveals that 44% of Gen Zs consider debt a romantic deal-breaker when considering a partner.
by Omar H Fares & Seung Hwan Lee
See full article at Scroll.in
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Bumble Buzzes Into the $2 Billion Club
CAMPAIGN ASIA - Bumble has crossed the $2B mark in global user spending, making it the second dating app after Tinder to reach this milestone. The achievement comes nine years after its launch in 2014. Most of Bumble's revenue is driven by subscriptions, and it's currently the second most downloaded dating app worldwide, trailing behind Tinder and Hinge, but ahead of Happn and Badoo. The app has over 50 million users in 150 countries as of January 2023.
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Housing Crisis Influencing Modern Dating Dynamics
THE GUARDIAN - The ongoing housing crisis is significantly impacting the dynamics of modern dating, according to numerous reports. Some have suggested this could lead to a return of a "Jane Austen-style marriage market," where relationships are formed primarily based on financial and housing security. Data from a 2022 SpareRoom survey found that a quarter of respondents would consider moving in with a partner earlier than planned to save money, while the lack of affordable housing is keeping some couples together even after their relationship has ended.
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Resilience and Growth: The Global Matchmaking Market's Post-Pandemic Recovery
WEBWIRE - A new report by Marketdata LLC titled "The International Matchmaking Market: Finding Love, For A Price" reveals the resilience and expected growth of the global matchmaking market despite the challenges of the pandemic. Estimated to be worth $1.2 to $1.5B globally, the industry experienced a sharp decline of 25% in 2020 but has since rebounded. Notably, 73% of matchmakers switched to virtual client meetings during the pandemic. The report also projects an average annual growth of 3.8% in global matchmaking market revenues from 2023 to 2027. The industry has adapted to a mix of in-person and virtual services, with more matchmakers entering the profession and offering dating coaching among other services. The largest markets for matchmaking services are in the USA, China, Japan, and South Korea.
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