THE NEXT WEB - Alex Pasykov, CEO and founder of dating apps Hily and Taimi, discusses the challenges faced by startups in the dating app industry in 2023 and the importance of aligning product strategy with trends to build a sustainable business. While generative AI has limited applications in dating apps, it can be used to improve algorithms and provide efficient customer support. Pasykov highlights the trend of greater segmentation and personalization in dating apps, with apps catering to specific audiences and dating interests. However, extremely niche apps may struggle to raise funding due to a limited user base. Pasykov emphasizes the need for dating apps to focus on shortening the time between initial interest and in-person meetings. Niche apps that excel in serving specific audiences can set the standard for service quality and accelerate business growth. By understanding the complexities of online dating and adapting to evolving user preferences, dating apps can increase their chances of success.
by Alex Pasykov
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