PR NEWSWIRE - Jan 17 - Lennart Schirmer, previously Tinder's Country Manager for Germany, has been promoted to Regional Director of Europe. In this role, Schirmer will oversee operations in Germany, the UK and France. Schirmer joined Tinder in 2017. Prior to Tinder, Schirmer was the CMO of Berlin-based travel startup Wimdu.
669 posts categorized "Tinder"
Tinder Promotes Lennart Schirmer to Regional Director of Europe
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Barry Diller Talks Tinder and Future of Online Dating
YAHOO FINANCE - Jan 17 - Yahoo Finance's Editor-in-Chief, Andy Serwer, interviewed Barry Diller of IAC about the future of online dating.
Q: What is the online business going to look like in 5 years?
A: It keeps innovating. If you don't believe that there's something to do every day to make your product better or differentiated, somebody else will. It is going to continue to evolve as the technology evolves.
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IAC, Match Sue Tinder co-Founder Sean Rad
SEEKING ALPHA - Jan 16 - IAC and Match Group sue Tinder co-founder Sean Rad for theft of company files and other proprietary information. Six months ago, Rad and other Tinder co-founders sued IAC for allegedly undervaluing Tinder to limit the earnings from exercising stock options. The suit claims at least $250M in damages. IAC/Match say Rad created backups of internal emails, forwarded company emails to his personal account, and directly copied files with sensitive material. Rad's lawyer says his employee contract allowed him to back up his email and calls the suit a "desperate act of retaliation."
by Brandy Betz
See full article at Seeking Alpha
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Tinder's Spotify Integration Now Lets Users Share Music
MSPOWERUSER - Jan 15 - Tinder and Spotify have been integrated ever since 2016 when the dating app began allowing users to share their favourite songs and anthems to their profile pages. This data was also used by the algorithm to help users with similar music taste surface prospects who were more likely to swipe right. Now, Tinder users are able to share snippets of their favourite Spotify songs directly in the chat itself. This is done with a new Spotify button, allowing users to search for any song that is available in the streaming service's catalogue and then sharing it.
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Who Got the Most News Coverage in 2018?
OPW - Jan 13 - Every day we review the news and bubble up what we think are summaries of the most important intell in the most important news items. All year, every day. Then in January we like to do an annual review of the news and let you know who got the most coverage on OPW.news for the prior year. Subscribe here for daily updates.
Here's the rankings for who got the most press coverage on OPW.news in 2018.
- Tinder, 182 posts on OPW.news
- Bumble, 116 posts
- Match Group, 105 posts
- Facebook Dating, 58 posts
- Grindr, 40 posts
- Badoo, 33 posts
- eharmony, 33 posts
- Match, 29 posts
- OKCupid, 28 posts
- Hinge, 24 posts
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Young Indians Are Driven by Self-discovery, Reveals Tinder Study
LIVEMINT.COM - Jan 9 - The 18-25 year olds prefer to date as a way to learn more about themselves. They are investing at least five years on self discovery, according to a new study done by Tinder. Also, 56% young Indians in the above age group believe in making their parents proud, followed by building strong friendships (56%), finishing education (52%) and exploring the world along with meeting different people (42%).
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Lonely? Tech Firms Hope You'll Use an App for That
FLTIMES - Jan 9 - Meeting new friends - and then maintaining those friendships as a busy adult - is not a problem unique to younger generations, says Miriam Kirmayer, a therapist and friendship researcher at McGill University. It's something most adults experience after college. Social media allows users to keep in touch with friends and family without ever picking up the phone. A new study conducted by UC San Diego researchers, found that 3 out of 4 Americans experience "moderate to high levels of loneliness." Harvard psychology professor Matthew Lieberman says our need to connect with other humans is even more fundamental than our need for food or shelter. New York City-based Cuddlist sends out "professional cuddlers" to hold lonely people in a nonsexual way for $80 an hour. Then there's HearMe.app, which allows users to share their thoughts with an attentive stranger for $10 a week. These apps treat symptoms of loneliness, but there's a wave of tech companies attempting to treat loneliness at its core - by helping people make real in-person connections. But the graveyard for meetup and friendship apps is depressingly expansive. Tinder launched a friendship feature in 2016 called Tinder Social, which allowed users to organize group meetups with strangers. A year later, that feature was disabled. Bumble, also launched its friendship feature Bumble BFF in 2016. However, the company was not willing to share numbers on how many of its users signed up. Despite the challenges, new players keep diving in. When it comes to friend-making apps, there's Hey! VINA for women, Atleto for sports lovers, Meet My Dog for animal lovers, and Cliq, We3, and Squad for those looking to meet up in groups. Frendli, DoWhop, and Beekn are all trying to get people out in the real world to make new friends.
by Brittany Meiling
See full article at FLTimes
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Tinder Swipeout: the Dating App Crashes for Users Around the World
DAILYMAIL.CO.UK - Jan 8 - Users in the UK and Europe as well as parts of the US are having difficulty with the app. Instead of profiles of a potential date appearing the Tinder users have been seeing a 'Error 5000' message.
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Q&A with Tinder CEO Elie Seidman about His Work Day
FAST COMPANY - Jan 8 - The Tinder CEO reveals his tips and tools for getting the most out of every day.
Q: What's your on switch?
A: Having kids has made me an early riser. My day begins at 5 a.m. I'll go to the gym and then I'll swim. Before heading into the office, I like to put together priorities for the day: the things that must be done today. Doing this ensures that my schedule doesn't control me, because I'm mindful of the big picture.
Q: What's your off switch?
A: Since I'm an early riser, I also tend to end the day on the early side. I love books and like to read fiction to wind down.
Q: What books are on your nightstand?
A: Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets by Nassim Nicholas Taleb. This book is ultimately about the role of luck in life. The Score Takes Care of Itself: My Philosophy by Bill Walsh. This is, in my opinion, the best book on leadership by far. The Man in the White Sharkskin Suit: A Jewish Family's Exodus from Old Cairo to the New World by Lucette Lagnado. My mother grew up in France, but she was born in Egypt. This book is about the world her parents lived in.
Q: What classic product do you still use because you believe nobody's ever improved on it?
A: An analog IWC Big Pilot watch, the 1987 Toyota FJ60 Land Cruiser, the 1980s Mercedes 300 TD, a headphone amp with vacuum tubes and paper and pen. Nothing will ever improve upon it.
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Tinder Is Being Used to Lure Victims into Sex Trafficking
680NEWS - Jan 5 - Tinder is being used as a tool to lure victims into sex trafficking, according to Toronto police. Two young women joined Tinder and soon find themselves in the sex trade.
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Tinder Usage Via Facebook Login Is Sinking
THINKNUM - Jan 4 - As people learn more about the sketchy ways that Facebook has handled personal data - especially when it comes to third-part apps - it's possible that they've moved away from using Facebook login. At this time last year and the year before it, Tinder saw a noticeable lift in December. So is it just Tinder, or the dating app world in general? Bumble doesn't have a noticeable drop in usage. Instead, there is a healthy jump in rank in November as we enter the holidays followed by a consistent user rank since.
by Joshua Fruhlinger
See full article at Thinknum
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10 Years Ago, Match.com Was Dying, According to Markus Frind
OPW 'BLAST FROM THE PAST' - Jan 3 - This month, 10 years ago, Match.com launched a free dating site DownToEarth as an answer to ever growing threat from Markus Frind's free dating site - PlentyOfFish. DownToEarth only lasted 10 months when Match.com decided to relaunch it as Stir.com, a service that would recommend the best places to go and meet like-minded people. Mandy Ginsberg, back then GM of Match.com, commented: "It became obvious that DownToEarth resonated with 18-25 years old. Based on feedback, we are evolving the site experience to be more relevant for that audience which includes suggestions for places to hang out as well as people to go there with." Match needed to create a product to draw in and warm up a new generation of Match.com users. Stir seemed like a good idea at that time but little did they know that the real game changer (Tinder) was yet to come. In the meantime, money kept on rolling in for PlentyOfFish.com. The site was bringing in $10M annual revenue with 50% profit. "Yahoo is a complete joke, Google is a cult, and Match is dying," said Frind in an interview with INC. in January 2009. Fast forward 10 years, Match Group is an $11B dating empire which owns 50+ dating brands including PlentyOfFish which Frind sold to Match for $575M in cash in 2015. Meanwhile, Markus Frind, happy to keep every single penny from the POF sale, is venturing into the wine business by opening Frind Estate Winery in West Kelowna, Canada. So what will the online dating world look like in another 10 years? Your comments please...
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US Dating Apps Woo Indian Market
FINANCIAL TIMES - Dec 30 - Bumble launched in India earlier this month, with the high-profile backing of Bollywood actress Priyanka Chopra. At the same time, Tinder has rolled out new features designed to cement its foothold in the country, where it has been operating since 2015. Happn, which matches app users who have crossed paths in real life, has become one of the most downloaded dating apps since coming to India last year. Yet the companies may find Indians difficult to woo. Homegrown matchmaking services with names such as Shaadi.com and Mumbai-listed Matrimony.com, which went public last year in a $78M listing, flourished in India since long before smartphones. According to Matrimony.com almost nine in 10 marriages in India are arranged. But Matrimony.com's share price has fallen 45% over the past year, and profits in the most-recent quarter fell 30% YOY to $1.9M. The foreign apps have yet to prove that the Indian market can be lucrative. Whitney Wolfe, Bumble's CEO and founder, said: "We're entering with purpose, with mission, with a really nuanced, customised product." Far more men in India use dating apps than women, who often stay away due to safety concerns and stigma. ~85% of Happn's users in India are men. But Bumble argues its women-first brand and safety features mean it is best placed to attract female users. In September, Tinder introduced a tool that also gave Indian women the prerogative to initiate a conversation with a match.
by Benjamin Parkin
See full article at Financial Times
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See all posts on Happn
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Adulthood Can Wait, Tinder Tells Young Users in New Ad
LIVEMINT - Dec 25 - Tinder is seen urging its young users to enjoy the pre-adulthood phase in a new digital campaign titled 'Adulting can Wait' for India. Made by advertising agency J. Walter Thompson Delhi, the two-minute long campaign features a young woman navigating through a maze enjoying different activities and meeting diverse people. The maze is a metaphor for the life stage itself, as one navigates her way exploring the world and discovering oneself. Taru Kapoor, general manager Tinder India, believes that one's experiences in her early 20's serve as lessons in how to adult and eventually settle down.
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The 10 Android Apps That Made the Most Money Worldwide in 2018
BUSINESS INSIDER - Dec 22 - Here are the top grossing Android apps in 2018 according to data from Sensor Tower.
10. HBO Now - $38.5M revenue
9. LINE Manga - $49.4M
8. KakaoTalk - $57.4M
7. Azar - $66.1M
6. Netflix - $97.8M
5. Bigo Live - $100.4M
4. Line - $105.4M
3. Pandora - $132M
2. Google Drive - $164.3M
1. Tinder - $274.9M
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Ex-Tinder Worker Must Arbitrate Sex Harassment Claims
LAW360 - Dec 20 - An ex-Tinder worker accusing the dating app of sexual harassment and retaliation should hash it out with her former employer via arbitration, not in court, a California federal judge has ruled.
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Judge Swipes Right on Tinder App Patents
LAW.COM - Dec 20 - U.S. District Judge Alan Albright ruled Tinder's interface is eligible for patenting, moving Match Group's suit against rival Bumble one step forward. The judge turned away Bumble's claim that two patents owned by Match Group are ineligible for patenting under Section 101 of the Patent Act. Bumble had argued the patents are directed to the abstract concepts of matchmaking and picking cards out of a stack. He also turned away Bumble's motion to dismiss Match's trade secret claims, saying it was too early in the case to rule on them.
by Scott Graham
See full article at Law.com
See all posts on Match Group
See all posts on Bumble
See all posts on Tinder
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Dating Apps Spending Rises 60% in the UK
SKY NEWS - Dec 20 - According to data from App Annie, in the Q3 '18, UK spending on the top 10 dating apps rose to £23M from £14M in the same period in 2017. That is a growth of 60% in a year. Tinder generated more consumer spend in the UK than any other non-gaming app in 2018, even more than Netflix and Spotify. And the UK's increase in spending on dating apps is now higher than the global average.
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Tinder Fires Comms Head and Other Employees Who Sued Match Group
TECH CRUNCH - Dec 19 - Tinder has fired its VP of marketing and communications Rosette Pambakian, as well as other employees who sued Tinder's parent company Match Group and IAC earlier this year. In an email sent to Match Group's current CEO Mandy Ginsberg, Pambakian said that after being placed on leave when the lawsuit was filed, she was subjected to "ongoing intimidation and retaliation clearly designed to pressure me into resigning." Pambakian also said that after she declined to sign a non-disparagement agreement, "Match snuck an arbitration clause into its employees' most recent compliance acknowledgements, causing me, Jonathan, James and Josh to have to withdraw from the lawsuit. As a woman CEO, I truly hope that you reconsider the safety of your remaining female workforce and allow Tinder and other Match owned companies to follow in the footsteps of Uber, Facebook and Google in eliminating forced arbitration for sexual misconduct claims. We deserve better." In response, Ginsberg denied that Pambakian was fired for complaining about sexual harassment: "You couldn't have been, as you never reported Greg for sexual harassment. You were terminated because it was not possible for you to fulfill the duties and responsibilities of your role as Tinder's spokesperson for a number of reasons, including your public position against the company over a valuation process," Ginsberg continued.
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Tinder and Bumble's Recent Advertising Efforts
NEW YORK TIMES - Dec 18 - Tinder has a new publication, Swipe Life, specializing in personal essays that reinforce the idea that dating misadventures are cool, invigorating and youthful. Other dating apps are also getting into the content business. Grindr has its own news site, Into; Hinge, as part of an ad campaign last year, published short-form fiction on walls and billboards. Tinder is the top dating app in the US and worldwide, according to App Annie. ~50% of Tinder's users are ages 18 to 25. Elie Seidman, Tinder's CEO, said that the company wants to brand itself as the leader of early-life dating. When Swipe Life began this fall, its articles sang of the exciting spontaneity of singledom. For example: "I Moved to L.A. for a Tinder Relationship That Lasted Two Weeks, But I Don't Regret It - Here's Why." Bumble's strategy seems inspired by the Forbes's annual 30 Under 30 lists. Its "Find Them on Bumble" campaign collects the 112 "most inspiring New Yorkers," and subtly links their success to Bumble.
by Jonah Engel Bromwich
See full article at New York Times
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