BWDISRUPT - Dec 13 - Twango is a Question-Answer based relationship platform, inspired by the famous 36 Questions that make people fall in love. It was co-founded by Sagar Dewan.
Q: Why did you decide to make Twango?
A: I found dating apps to be very superficial and focused on quantity over quality. I was not meeting people who were on the same wave length as me. So my cofounders Suraj Pratap Singh and Minnie Jain, and I started working on Twango in November 2015 and launched Twango in April 2016.
Q: What's special about Twango?
A: We were very clear from the start about not wanting to imitate Tinder. It is a question/answer relationship platform.
Q: How did you manage to fund this idea?
A: We are currently speaking to a few investors. Up to now we have put in our savings.
Q: What will be your monetization paths?
A: We have in-app currency called Twangz that we use for monetization. We are seeing a lot of traction with Twangz.
Q: How has the business grown so far?
A: We have ~3k users using our app and a decent retention rate.
Q: What marketing strategies and plans do you have?
A: We do content marketing at Facebook, Instagram and emails. We are also hosting offline events for singles in the 20-25 age group.
by Regina Mihindukulasuriya
See full article at BusinessWorld.in
