BUSINESSWORLD – Matrimony.com reported a net profit of INR 11.70 crore (~$1.4M) for the July-September quarter, down from INR 16.57 crore ($1.99M) the previous year. Total income for the quarter was INR 119.07 crore (~$14.27M), up from INR 113.90 crore ($13.65M) last year. Matrimony has launched RainbowLuv matchmaking app to serve the LGBT community along with Techiematrimony, which is an exclusive matchmaking services to those in the information technology sector.
Category: RainbowLuv
The Future of Matrimonial Sites in India
MEDIANEWS4U – Matrimony.com's founder and CMD, Murugavel Janakiraman, is reflecting on the future of his company in light of recent reports that Match Group is considering investing in Shaadi.com, an Indian matrimony site, and InfoEdge's acquisition of the dating site Aisle through JeevanSaathi.com. Janakiraman notes that while dating sites have been around in India for about a decade, they haven't generated the expected revenues and have realized that matrimony sites are where the money is. He also observes that women are increasingly taking the decision to marry into their own hands and that the younger generation wants equality in marriages. Janakiraman believes that communication and design are the keys to successful marriages and plans to host webinars for couples to educate them on this. The company is committed to serving its audience and building a long-lasting organization that can evolve beyond the founder's involvement. Matrimony.com also has a growing wedding services business, including Wedding Bazaar and Mandap.com, and recently launched RainbowLuv for the LGBTQIA+ community.
by Gokul Krishnamoorthy
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Indian Matchmaking Opens up for LGBT Community
MONEYCONTROL – Eyeing the LGBTQIA+ community, Matrimony.com has launched a platform called RainbowLuv which lets users look for serious relationships unlike casual matches offered by online dating apps. The idea came from a member of the LGBT community who went up to the company's chief product officer at a conference urging them to open up matchmaking for the community. The new platform is similar to their other matrimony apps which let users give detailed information for their profile. In addition, users can specify if they are looking for hook-ups or serious relationships. Then there is government-approved ID verification.