Category: Muzz

UAE Muslims Are Becoming More Open to Online Matchmaking

Posted on January 1, 2026
Muzz app

GULF TODAY – Many people in the UAE remain cautious about online matchmaking due to concerns around privacy, safety, cultural expectations, and whether users are genuinely seeking marriage. Muzz is helping change this by offering a marriage-focused platform built specifically for Muslims, with features such as controlled photo visibility, strong verification, chaperone options, faith- and values-based matching, and active moderation. With ~15M users and ~600K marriages worldwide, Muzz has gained trust in the UAE by aligning technology with cultural and religious expectations, making online matchmaking feel credible, serious, and secure.

See full article at Gulf Today

Muzz Holds First Offline Singles Event in Mumbai

Posted on July 4, 2025

Muzz logoSANGRI TODAY – On July 3, Muslim dating app Muzz hosted its first in-person event in Mumbai. The mixer offered a relaxed alternative to online swiping and traditional matchmaking, with games, one-on-one chats, and a rose exchange. Attendees connected by scanning QR codes, avoiding the pressure of sharing contact details.

See full article at Sangri Today

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Top Dating Apps by Press Coverage in 2024

Posted on March 28, 2025

Top Dating Apps by Press Coverage in 2024OPW – In 2024, we selected and summarized close to 700 of the top news items from the online dating industry. These 10 companies made the most headlines in 2024, driven by leadership changes, product launches, lawsuits, and bold strategic moves:

  1. Match Group – Topped coverage as Elliott bought a $1B stake, partnered with OpenAI, launched a buyback, and reshuffled leadership.
  2. Tinder – Named Faye Iosotaluno as CEO, expanded ID verification globally and launched a celeb-only dating app
  3. Bumble – Cut 350 jobs, launched AI scam detection, bought Geneva, and rethought "women make the first move."
  4. Hinge – Rolled out chat limits, Hidden Words, and launched a $1M fund to drive in-person Gen Z connections.
  5. Grindr – Marked 15 years, expanded into long-term dating, saw 85% stock growth, and faced HIV data lawsuits.
  6. Archer – Surpassed 1M downloads, added selfie verification and AI moderation.
  7. Feeld – Nearly doubled revenue to £39.5M, rebranded, and launched a magazine on non-traditional relationships.
  8. Matrimony – Launched MeraLuv and WeddingLoan.com, but faced a major setback as Google removed its apps.
  9. Muzz – Reached 10M users, debuted Muzz Social, launched matchmaking in Pakistan, and introduced chat limits.
  10. OkCupid – Turned 20 years old.

See the full report on the Courtland Brooks blog.

Muzz Introduces Chat Limit to Encourage Meaningful Connections

Posted on December 30, 2024
Logo of Muzz, a Muslim dating app, featuring a pink butterfly icon next to the word 'muzz' in black.

LINKEDIN – Muzz, a popular Muslim dating app, recently implemented a significant change by limiting members to 5 active conversations at a time. While swipes and revenue have decreased, the focus on intentional interactions is paying off. More men are receiving attention, members are messaging fewer people but more deeply, and the number of ultra-quality matches (25+ messages from both sides) has increased. This shift aims to reduce ghosting, foster meaningful connections, and avoid the overwhelming of endless options, with more updates on the way.

See full article at LinkedIn

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Finding Mohamed a Wife: the Viral Muzz Campaign Taking Over Times Square

Posted on December 16, 2024
A man named Mohamed sitting on the floor, smiling and pointing upwards, with a pink background. The text above him reads, 'I'm Mohamed. Help me find a wife! (No this isn't a joke!)' He is dressed casually.

THE KIT – Mohamed Ibrahim, a 30-year-old client relationship manager from New Jersey, partnered with the Muslim dating app Muzz to find a wife. His campaign featured billboards across North America, including Times Square and Toronto, directing interested women to apply through findmohamedawife.com. The campaign garnered ~1K applications since its launch on October 7, 2024. Muzz, formerly known as Muzmatch, is a British marriage and dating app for Muslims, founded in 2015 by Shahzad Younas.

by Sadaf Ahsan
See full article at The Kit

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Dating Apps Shift Focus to Friendship Amid Growth Challenges

Posted on September 30, 2024

Bumble For Friends logoFINANCIAL TIMES – Bumble, Match Group, and Muzz are expanding into friendship and community-building to boost growth as dating app usage slows post-pandemic. Bumble is scaling its BFF app and recently acquired Geneva, a community-building product. Match launched Yuzu, allowing users to toggle between social and dating modes. Muzz introduced Muzz Social, connecting users by location and interests.

See full article at Financial Times

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Muzz Brings Modern Matchmaking to Pakistan

Posted on August 26, 2024

Muzz logo
DEVDISCOURSE – Muzz, a UK-based dating app, held its first in-person matchmaking event in Lahore, attracting ~100 attendees. This event challenges Pakistan's traditional matchmaking norms, where marriages are usually arranged by parents. Muzz, designed for Muslim users, aligns with Islamic values and is gaining acceptance in the conservative society.

See full article at Devdiscourse

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Muslim Dating App ‘Muzz’ Brings Laughter to Houston With Comical Billboards

Posted on August 14, 2024

Muzz Houston billboardsCLICK2HOUSTON – The UK-based Muslim dating app, Muzz, has expanded its reach to Houston, capturing attention with witty billboards like "200,000 Muslims in Houston … and ya'll are still single?" Muzz, launched in 2015, has become a leading Muslim marriage app with ~10M users. Julia Cardenas, a Houston local and Muzz's marketing specialist, helped tailor the campaign to resonate with the city's culture. Despite concerns about mixing humor with religion, Muzz maintains its Islamic principles while fostering a sense of community. The app also organizes popular social and matchmaking events across the U.S.

by Ahmed Humble
See full article at Click2Houston

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Dating Apps’ Hidden Money-Making Strategies, Explained

Posted on June 21, 2024

WALL STREET JOURNAL – The $5B dating app industry is largely dominated by Match Group. But downloads across the industry are falling. Here’s how some apps are shifting to stay competitive, with features that go beyond just dating. Video featuring Mark Brooks, CEO of Courtland Brooks; Shahzad Younas, CEO of Muzz; George Arison, CEO of Grindr; and Whitney Wolfe Herd, Founder of Bumble.

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Dating App Muzz Is Launching Social Network Muzz Social

Posted on June 14, 2024

YOUTUBE – Muzz has launched Muzz Social, a social media platform made by Muslims for Muslims. Features include anonymous posting for sensitive topics, women-only and men-only groups, and a safe space representing Muslim values. The platform encourages freedom of speech on important topics within the Muslim community, with a 24-hour support team ensuring a respectful and halal experience.

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